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What
is Single Agency? |
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An agent practicing Single Agency real estate represents
only one party (principal) in a transaction. He or she is employed
in writing by that principal and is paid by the principal.
Here's what the National Association of Realtors (NAR) says on
page 16 of its 1986 booklet, "Who Is My Client? A Realtor's
Guide to Compliance with the Law of Agency."
"The obvious alternative to dual agency is single agency: A
real estate broker should have one and only one principal per transaction.
"Whenever a broker signs a listing agreement, he and each of
his salespeople becomes the agent of the seller. The listing agreement
is between the seller and the brokerage firm. Therefore, the agency
relationship created by the (listing) agreement binds every licensee
affiliated with the firm."
Translation: When the Redlands firm of XYZ Realty, Jones has a
listing agreement on a property in Redlands and the Perris office
of XYZ Realty, Jones brings in a buyer for that listing, a dual
agency has been created. The Seller is that company's client. The
Seller wants the best price and terms; the Buyer wants the same.
XYZ Realty, Jones' agents cannot get the same for both. |
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Why
do I need Single Agency? |
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You may not:
If you think real estate is simple and any agent can handle a transaction.
If you don’t want REAL representation.
If you don’t have a real estate problem.
If you think that contingent real estate commissions are the best
deal for consumers.
If you think the term client and customer are synonymous.
If you just want some “free information”.
You only need Single Agency if you think agency is important and
you need assistance and/or representation in accomplishing your
objectives from someone who has above average real estate knowledge
and is exclusively committed to benefiting and protecting YOUR interests
through Single Agency real estate representation. |
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What
can a disclosed dual agent do besides take orders, run errands, carry
messages and play chauffer? |
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Nothing, because any suggestion of
advocacy to one party would be a breach of the agents fiduciary responsibility
to the other party. |
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Are
there other risks in dealing with a dual agent? |
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Since a dual agent has direct access to both buyer
and seller and the dual agents income from this transaction
will DOUBLE if they can close the deal, who’s
interest will be foremost in their mind?
This is a multiple choice question. You choose. 1) Seller 2) Buyer
3) Agent |
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Will
Single Agency save me $$$? |
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Hopefully, since you have an advocate
working solely for your interest.
A dual agent cannot ethically negotiate in your interest without violating
his/hers fiduciary responsibility to the other party. |
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Will
it save me time or get me a better deal? |
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It can, particularly if you are
an investor in commercial property. Unlike the residential MLS system
(1 to 4 units), which is mandatory for members to place their exclusive
listings, this rule does not apply to commercial property.
Frequently the best commercial investments are either Open Listings
or not on the market. When you employ a Buyers Broker under a written
employment agreement and agree to pay his or her fee then it opens
up the entire marketplace for you. |
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Are
you hoping to outlaw Dual Agency through legislation? |
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Absolutely not. Large firms cannot
handle Single Agency as we defined it. They should be able to continue
business with their present system. |
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Does
organized real estate (NAR) recognize Single Agency? |
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Our definition dates back to 1980. In the mid 1980's
they redefined the term by saying that agents should represent either
Buyers only or Sellers only. This was and is an impractical approach
and was an attempt to defeat us. While it muddied the water and added
confusion to the agency issue, it didn’t defeat us. |